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Enjoy your personal art exhibit when you’re not watching TV. Just switch on Art Mode. Enjoy more screen visibility with virtually no light reflection, night or day with Anti-Reflection with Matte Display. Made to appear like the real thing, the TV has a S

Samsung The Frame 32" 4K Ultra HD QLED Smart TV

Don’t let the sunlight interrupt the midday match, or any lamp reflection ruin your evening movie. With our new Matte Display, you can enjoy what's on the screen and feel the textures of the art the way it’s meant to be. Enjoy art as art, TV as TV.

The Frame offers a variety of customizable, magnetic bezels so you can easily choose or even change your favourite colour to best suit your space.

The Frame transforms into art when you're not watching TV. Choose from the Samsung Collection or upload your own pieces to reflect your personality.

Installing The Frame is simple and quick. Gorgeous from all sides, it fits perfectly in your space.

Simple Stand - Place The Frame in a traditional position to comfortably watch your favourite movies and TV shows or showcase stunning landscapes.

Lean Back - Adjust The Frame's stand legs to mimic a standing picture frame - perfect for viewing masterpieces in smaller spaces.

Vertical - When you want to display beautiful portraits, simply switch up the position to view The Frame vertically.

Choose from over 1,600 works of art from globally renowned institutions on Art Store. Art Store gives you access from beloved classics to modern marvels to stunning photography.

You can easily upload and exhibit your own photography or a new family portrait. Simply send your photos to The Frame via your phone or a USB flash drive.

Add a matte canvas behind your photo or artwork to make it look even more realistic. Choose from 5 matte backgrounds and 16 colours to find the perfect fit.

Samsung Quantum Dot technology delivers 100% colour volume, so you see incredibly realistic colour that preserves rich detail and texture — even at wide angles.

Your art always looks how it's meant to look with the Brightness Sensor. It detects surrounding light and automatically optimizes the screen's brightness and colour tone for a natural look.

A 3D surround sound with our virtual top channel audio will allow you to be fully immersed in the audio experience.

Surround yourself with sound from TV and soundbar orchestrated in harmony. Q-Symphony uniquely allows TV and soundbar speakers to operate simultaneously for better surround effect without muting TV speakers.

Optimize content curation and discovery, so you spend less time searching and more time streaming movies, games and shows you love.

Easily go from watching your favourite show on your mobile device to a bigger screen like The Frame. Mirror content quickly from your smartphone or tablet with SmartThings, or pair with your iOS devices with AirPlay 2.

Say goodbye to disposable batteries with the SolarCell remote that charges with sunlight and indoor lights.

The Frame automatically turns on to display your artwork when it senses you've entered the room. When you leave the room, it is switched off to save energy.

Promo MAP W47

Promo MAP W50

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Enjoy your personal art exhibit when you’re not watching TV. Just switch on Art Mode. Enjoy more screen visibility with virtually no light reflection, night or day with Anti-Reflection with Matte Display. Made to appear like the real thing, the TV has a Slim Fit Wall-Mount; included will all The Frame purchases keeps it as close to the surface as possible.  

Framed TVs

Samsung The Frame 32" 4K Ultra HD QLED Smart TV

$599.99

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